Founded by Safa Boudokhane in 2019
Introducing to you, BALGA, a footwear brand inspired by the rich heritage of Tunisia.
Safa spent her younger years watching her mother’s skilled hands delicately embroider intricate designs using a traditional tool known as ‘El Gorgef.’ Growing up in a household brimming with creativity, Safa found herself deeply inspired by the craftsmanship she observed.
Driven by her desire to honor her mother’s artistry and provide her with a renewed sense of purpose, Safa built her shoe brand, showcasing her mother’s embroidery as an essential component.
Safa’s vision was to breathe new life into her mother’s craft, infusing it with contemporary designs and creating a platform for her talent to be celebrated. In building BALGA, Safa aimed to give her mother a sense of rejuvenation, pride, and recognition, while also preserving the rich heritage of Tunisian traditions.
Balga has since been transformed from head to heel, re-imagined and brought to life in new shoe collections every year – turning footwear into a work of art.
Follow Balga Design here on Instagram
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